Photography

DRAFT, review before sharing.

The Asset Library groups photos by the kind of shot. Use the type that fits the placement.

Shot types

  • Hero: clean, single hero image of the product, for banners and page headers.
  • Lifestyle: product in a real setting or in use.
  • Still Life: styled studio composition, often several pieces together.
  • MagSafe: shots that show the MagSafe use of the case.
  • Product: plain product shots on a white background, for listings.
  • Video: short product videos.

Rules

  • Use the photos as provided. Do not apply heavy filters or aggressive crops.
  • Do not add text or logos on top of a hero image unless the layout calls for it.
  • No photo credit is required.